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02/11/02
Workbox is very proud to announce the relauch of Spark Public Relations' website. The site was rebuilt with Workbox's CUT™ (Content Update Tool) to manage news, client and other information.
"Sparkpr's active clients and the constant media attention they get makes CUT™ a necessity for them," said Eric Weidner, Workbox's CEO and president. "By using CUT™, as soon as an article about a client appears, they can immediately add it to their site."
"We have always insisted that our clients post news to their site as soon as it comes out, but we've failed to take our own advice with the Sparkpr website because it is difficult for us to keep up with the volume of media hits we get for our multiple clients," said Donna Sokolsky, Sparkpr founding partner. "Workbox's CUT™ makes it so easy for us, and it allows us to get back to focusing on what we do best -- getting results for our clients."
Visit Spark Public Relations' new site at: www.sparkpr.com
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