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Back To Basics Blog Posts

Tuesday, July 12, 2016

Thoughtful strategy and intelligence is the foundation of every good design.

Back To BasicsWeb Design
Wednesday, October 07, 2015

Summer is over, things are getting back to normal (whatever that means here in San Francisco), we have some great new clients and partners, and I’m ready to start blogging again.

Back To BasicsOnline MarketingShameless Self-Promotion
Saturday, November 01, 2014

Professional design and editing, content written by an authority, and content that provides real value in exchange for a reader’s time gets the SEO love.

Back To BasicsContent MarketingOnline Marketing
Friday, January 10, 2014

If your website shows 2013 still, it’s very easy to fix – now and for years to come. All you need is a simple script that automatically updates the year. Copy from this post – they’re free!

Back To Basics
Web Design
Thursday, November 21, 2013

Workbox recently sent out an email that requested recipients to “like” our Facebook page. We got a click-through rate of about 3% (which is so-so, our best was 8%), and satisfactory results (a fair number of “likes”). But what people actually click on is most interesting to us. 34% on the Facebook thumb and text …

Back To Basics
Online Marketing
Shameless Self-Promotion
Friday, April 20, 2012

Marketing websites must tell their story quickly, stay up-to-date and gather contact information. A quick overview of a few sites that do it right.

Back To BasicsBiotech & PharmaOnline MarketingWeb Design
Saturday, October 15, 2011

Build your small business website faster and cheaper by following these steps: content, architecture, design, build. Handy web sitemap & architecture PowerPoint attached.

Back To BasicsWeb Design
Thursday, October 07, 2010

The recession made many businesses slash marketing budgets, and websites often suffered. But sometimes you just have to bite the bullet and get up-to-date – or suffer the online consequences.

Back To BasicsFunWeb Design