We need to be honest about what we expect from our various tactics. And we need to be really honest about how much we’re willing to spend for a lead or sale.
Online Marketing Blog Posts
How does your business get its message in front of our eyes when we’re spending time doing so many other things? Content marketing seems to be the solution.
Two years of free support and enhancements taught us a lot. Encourage users to find bugs. Respond quickly and you will be loved. Be a hero by solving problems caused by industry giants. Open source software rules.
How to win online: Keep it simple, offer high quality content, measure what matters and keep things as open and high-value as possible.
Workbox’s blog has one fairly popular post that got more than four times the number of hits as our second most popular post this year, and has massively increased traffic to our blog and website.